We build the offer they cannot refuse. Then we go and get them.
Two weeks rebuilding what you sell. Twenty-two weeks putting it in front of a thousand named buyers a month, on two channels, with a written verdict every fortnight.
Live in week three · Guaranteed from month three · You own every asset
What actually happens every day.
You give us an hour a week. We run the rest.
20 LinkedIn messages a day
To named decision makers, chosen by title, company size and career juncture. Roughly 440 a month.
30 cold emails a day, from week five
From warmed secondary domains. Roughly 660 a month.
1,500 verified prospects before launch
Researched, checked and cleaned. Every email verified before a single send.
500 new prospects every month
The list never goes stale and never gets recycled.
Every reply handled by us
Read, answered, qualified. You are not managing an inbox.
Every meeting booked and briefed
It arrives in your calendar with a one-page note on who they are and why they replied.
Volume is calibrated well inside platform limits. This is twenty a day, not five hundred a week. Your account is the asset and it stays intact.
The infrastructure most agencies skip.
Cold email fails for technical reasons, not creative ones.
- Two secondary sending domains. Purchased and configured. Your primary domain is never used and never damaged.
- SPF, DKIM and DMARC. Set correctly before anything sends. This is what decides whether you reach an inbox or a spam folder.
- Four full weeks of warmup. Volume ramped gradually from day one of the engagement, so the domain has a sending history before it meets a stranger.
- Deliverability checked weekly. Inbox placement, bounce rate, spam complaints. Bounce stays under three percent or the list gets cleaned again.
- Compliance built in per market. CAN-SPAM in the US, GDPR and PECR in the UK, and the norms that apply across MENA and Australia. A working opt out in every message, and a suppression list maintained.
Most outreach agencies send from your primary domain on day two. It works for a fortnight. Then your email stops arriving anywhere, permanently, including the email you send yourself.
The five phases.
Map
We find every coach competing for your buyer. What each one leads with. What nobody is saying. That gap becomes the angle everything else is built on.
Build
“I help leaders unlock potential” becomes a named, priced programme that answers a problem already sitting on someone’s plan. Then the profile, the lead magnet and the landing page that hold up when they click.
Launch
LinkedIn goes live in week three. Cold email in week five, once the domains have warmed. Both sequences are written separately, because a message that works in a feed does not work in an inbox.
Operate
Daily sending across both channels. Replies handled, meetings booked, a working call with us every week. Not a status email.
Prove
Every fortnight, the Signal Report. What replied, what died, what we are killing this week and why.
Not sure what your market looks like yet?
Built by hand, yours in 48 hours.
The Signal Report is the thing nobody else will give you.
A dashboard tells you what happened. This tells you what to do next.
46% of every reply arrived after the first message was ignored. That is the number that justifies the follow up sequence, and almost nobody in this category measures it.
| Title | Sent | Accepted | Replied | Verdict |
|---|---|---|---|---|
| Head of L&D | 400 | 31% | 12% | SCALE |
| HR Director | 400 | 27% | 8% | SCALE |
| Chief Learning Officer | 200 | 24% | 8% | SCALE |
| CHRO | 200 | 19% | 6% | HOLD |
| Talent Manager | 300 | 28% | 3% | KILL |
| HR Business Partner | 250 | 30% | 2% | KILL |
Note the last two rows. High acceptance, almost no replies. Connection counts are the easiest number in this industry to inflate and the least useful.
| Angle | Replies | Verdict | Action |
|---|---|---|---|
| First-time manager failure | 14% | SCALE | Lead with this everywhere |
| Cost of losing a senior hire | 10% | SCALE | Second position, CFO adjacent |
| Succession planning | 5% | HOLD | Works at 1,000+ headcount only |
| Leadership potential | 2% | KILL | Retired this fortnight |
| Segment | Contacted | Replies | Signal |
|---|---|---|---|
| Under 200 employees | 350 | 4 | SUPPRESS |
| Public sector | 200 | 2 | SUPPRESS |
| Non-profit | 100 | 1 | SUPPRESS |
Question 01 is live campaign data, January to August 2026. Questions 02 to 04 show the report format on illustrative figures. Your report is built on your own campaign.
By month two you know more about who buys coaching in your market than any course could teach you. That intelligence is yours whether you stay or go.
Four markets. Four different buyer maps.
- United StatesChief Learning Officer, VP Talent Development, VP People, Head of L&D
- United KingdomHead or Director of L&D, Talent Director, OD Director, CHRO
- AustraliaHead of L&D, Talent Development Manager, HR Director, CHRO
- MENAHead of L&D, Chief Human Capital Officer, Group HRD, HR Director
Who signs off in Dallas is not who signs off in Dubai. Titles differ. Approval chains differ. Procurement engages at different thresholds. Budget cycles land in different quarters. So do the rules on cold email. We rebuild the map per market rather than reusing one. If you sell into two, you get two.
We do not stop at the booked meeting.
We ran a campaign where the meetings landed and the programmes did not sell. The coach could not close the call.
We had done our half. That was not good enough.
Sales conversation coaching is now part of the engagement. We prepare you before the meeting. We review how it went afterwards. We sharpen how you present the programme and how you hold the price.
A booked meeting is only worth something if it converts. No other outreach agency will touch this, because it is the part where they can be held responsible for revenue.
What most agencies will not do.
| Most agencies | The Signal Engine | |
|---|---|---|
| Sending domain | Your primary, from day two | Two secondaries, warmed four weeks |
| Authentication | Left at defaults | SPF, DKIM, DMARC configured |
| Prospect lists | Scraped, 30% bounce | Verified, bounce under 3% |
| Daily volume | Whatever hits the target | 20 LinkedIn, 30 email, inside limits |
| Sequences | One message reused across channels | Written separately per channel |
| Replies | Forwarded to you | Handled and qualified by us |
| Reporting | A dashboard | A written verdict every fortnight |
| After the meeting | Not their problem | Sales coaching until you can close |
Nine qualified meetings a quarter. From month three.
- QualifiedA decision maker inside your target profile, at a company of 200 or more employees, in your market, who agreed to a call and attended it. Not a connection. Not a reply. A meeting with someone who can sign.
- If we miss itWe keep working at no charge until the number is booked.
- Why month three and not day oneA guarantee made before your reply data exists is a guess. We guarantee once we know what your market responds to, because then we can hit it.
- Building forWe are building for more than nine. Nine is what goes in writing.
- What suspends itMessaging not approved inside five days. Feedback slower than 48 hours. Booked meetings you do not attend. All three are yours to control.
- Your exitNo lock in. Walk away at the review window for any reason, no penalty. Everything built stays yours either way.
How it runs.
- Week 1Onboarding, domain purchase, warmup begins, goal setting call, market research
- Week 2Positioning, offer, buyer map, profile rebuild, first prospect list, lead magnet
- Week 3LinkedIn outreach live. Weekly reporting begins
- Week 4Signal Report 01. Messaging refined against real replies
- Week 5Cold email live, after four weeks of warmup
- Week 8Signal Report 02. Volume increases on both channels
- Weeks 9 to 12Full dual channel operation, 1,100+ touches a month
- Month 3Guarantee begins. Exit window
- Month 6Review, renewal, or final exit if you want to opt out
Positioning document · Corporate offer architecture · Buyer map for every market you sell into · Optimised LinkedIn profile · Lead magnet and landing page · Complete message bank · Email sequences and subject line bank · Sending domains and warmed inboxes · Verified prospect lists · Every Signal Report
All of it, permanently. Leave at month four and you still walk out with an offer you did not have, a map of exactly who buys it, and the infrastructure to run it yourself.
Questions people ask.
How much is it?
We will tell you on the call, alongside what your market actually looks like. Quoting a number before we have seen your niche would be guessing at both.
Which tool do you use?
We run our own method and manage the sending. The tooling is our side of the fence, the same way you would not ask a builder which brand of drill he owns.
What if I want to post content?
If you would rather stay on camera and go public with your face on the work entirely, the Recognition System is for you and it is on the other page.
Will this get my LinkedIn account restricted?
No. Twenty messages a day sits well inside platform limits, and nothing goes out that is untrue. Your name and your network are the asset.
Do you write the messages, or do I?
We do. They come from a recorded call with you, so they sound like you rather than like us. You approve everything before it sends.
How much of my time does this take?
One hour a week on a working call, plus feedback inside 48 hours when we send you something to approve. That is the whole ask.
How long before I see a reply?
Most campaigns see the first replies inside week four. Signed programmes follow a corporate cycle, which runs months rather than weeks. Anyone promising otherwise is guessing with your money.
What if my market turns out to be saturated?
We will tell you, and we have. The free Competitor Gap Report usually surfaces this before anyone pays anything.
Do I need Sales Navigator?
Yes. That is the only other cost you carry.
Do you work with more than one coach in the same niche and market?
No. If we are running your niche in your city, we are not running your competitor’s.
What happens if I leave at month four?
You keep every asset listed above and owe nothing further.